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Yeji Kim-Barros

The Product Person

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Founder

A collection of 16 posts

September 7, 2023

"Anatomy of a Breakthrough" book summary

Anatomy of a Breakthrough describes what it means to be stuck and ways to break free from stagnation to achieve breakthroughs.

Startup Book-summary Founder

September 1, 2023

"Mom Test" book summary

The Mom Test outlines rules for crafting good user conversations so that even your mom can give you objectively helpful insights about what you’re building.

Startup Book-summary Founder

August 31, 2023

I don't want to be a wannapreneur

If I had a dollar for every time someone told me they wanted to break away from the corporate rat race to be their own boss, I would be able to afford a home and an avocado toast for breakfast....

Startup Personal-essay Founder

May 31, 2023

Pivoting direction without a single line of code

I was determined and inspired by the vision of creating meaningful connections and combating the pervasive issue of loneliness. Instead of building a solution, I defined the target audience and what problem I wanted to solve. This led me to...

Startup Personal-essay Founder

May 6, 2023

A story on differentiation gone wrong

I’m something of a hobby collector. One of my hobbies includes a “product & design journal.” It includes product and design decisions I see in the wild, and I dissect them. I recently encountered an interesting situation involving an e-commerce...

Startup Personal-essay Founder Product-management

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Yeji Kim-Barros © 2023.

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